i designed, developed and implemented an integrated communications plan that was the key communications tool through which the BT Network board of General Managers communicated the change agenda to the division. I delivered professional communications to meet the clients’ objectives, advising on medium, content, design and project managed through to production.
- Interacted with external design agencies and print suppliers/web designers for the production of communication products
- Coordinated production of £100k, 300 page manual ‘How to run your Business’ for BT Retail Managers
- Managed, edited and produced a regular publication to communicate politically sensitive major change projects that influenced 40,000 people
- Created a customer information booklet to diffuse further customer complaints following an item on the BBC programme Watchdog
- Designed and built ‘A guide to the effective use of email’ web site adopted by the whole of BT, approximately 200,000 users
- Account managed senior Managers within their change programmes for their communication requirements
- Ability to understand Business strategy/needs and apply them to create solutions
- Effectively able to communicate up to the highest level and with diversified participants
1998 ~ 1999
BT Retail Marcomms
|